Run a WhatsApp Business API agent for your Egyptian business.
Egypt runs on WhatsApp. If you sell, book or support, that is where your customers already are — and the WhatsApp Business API is what lets a business answer at scale rather than one phone at a time.
This page is about the part that decides whether it works: what your agent can actually DO once the number is connected.
Arabic and English, decided per message
A mixed customer base is the normal case in Egypt, and asking "Arabic or English?" is the first thing a customer has to do for you rather than for themselves.
An Octwin agent reads the language from the message that arrives, on the first message. The reply, the menu underneath it, the buttons and the direction of the text all come back in it. No menu, no "press 1", no extra model call.
How the Arabic side works, with real detector scores · Answering in their language — the full guide
What the agent does once your number is live
Everything below happens inside the WhatsApp thread — no link out to a website, which is where most conversations quietly end.
- Sell
- A scrollable catalogue, a cart, a confirmation and a payment request.
- Book
- Real availability, claimed in the chat — no double-booking.
- Support
- Photos, voice notes and documents understood, not just text.
- Escalate
- A case opened and routed, with the whole conversation attached.
- Follow up
- Order and booking updates inside the 24-hour window.
Selling on WhatsApp, catalogue to paid order · Taking bookings against real availability
Your highest-volume replies cost nothing to answer
Cost per conversation matters more the higher your volume is, and most real traffic is taps — next, this one, add, confirm. Those are already decisions, so they route straight to the right step with no model call at all.
You are billed by Meta for the conversation either way; what this changes is whether you also pay for AI on a button press.
- Instant
- on every tap — no AI thinking time
- Zero
- AI cost on a tap. Not cheaper: none.
Start from an agent built for your trade
Each vertical ships as a pack: its conversation, its data model, and the back-office modules it turns on. You start from one and change it, rather than describing your business to a blank page.
What works today, and what does not
- Connecting your WhatsApp Business Account is not self-serve yet. Creating the WABA, registering the number and wiring it up is still work done inside Meta’s own tools, with us alongside you. Moving that into our console is the goal, and it is not done — so if a vendor tells you a number takes minutes, ask exactly which steps they perform for you.
- Messaging a customer outside WhatsApp’s 24-hour window needs an approved WhatsApp template, and that path is still coming. This is Meta’s rule and applies to every vendor.
- We do not offer broadcast campaigns on WhatsApp today.
- We do not claim dialect handling. What is measured is language detection and Arabic rendered correctly, including direction. Ask for a demonstration against your own customers’ messages.
Questions people ask
- Do I need a WhatsApp Business API account already?
- You need one to go live. Setting it up is still done in Meta’s own tools, with us alongside you — it is not a self-serve step yet, and we would rather say so than surprise you with it.
- Can I use my existing business number?
- A number moving onto the WhatsApp Business API has to be registered for it with Meta, which is part of the setup above. Bring the number you want customers to know.
- Does it answer in Arabic?
- Yes, when your agent ships Arabic content — and it decides per message rather than asking the customer to pick. The reply, the menu and the text direction all switch together.
- Can it take payment in the conversation?
- The confirmation and the payment request happen in the thread. What completes the payment depends on the provider you already accept money through.
- What does it cost to run?
- Meta charges for the conversation regardless of vendor. What differs here is that a button press — the bulk of real traffic — makes no model call, so you are not paying for AI on top of every tap.
Keep reading
What a WhatsApp AI agent does · The Arabic side, in detail · Agent or chatbot — which you actually need
See it answer one of your own messages.
Try it on your own website first — nothing is visible to a customer until you decide it is.
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